With a new step towards babies, the babywear collection of Louis Vuitton is all set to launch on 3rd March at select stores and online portal in an effort to diversify into a high-potential segment, strengthen ties with parent-customers and expand the brand’s clientele to include future generations.
In the colors of milky whites, sand dunes, and tonal grays, the collection will feature rompers, co-ord sets, bodysuits, pyjamas, dresses, a reversible hooded coat, and accessories like knitted slippers, beanies, bibs, and socks.
The brand’s commitment to ethical manufacturing is reflected in the clothing, which is available in sizes 0 to 12 months.
The collection complies with environmental standards by utilizing components from suppliers who guarantee animal welfare, including organic cotton, leather that has been certified by the Leather Working Group, cashmere, and sheep’s wool, reads a press release.
Also they are concentrate on embroidered motifs, mother-of-pearl buttons, and jacquard patterns.
Louis Vuitton said “This range dedicated to new-born babies reinforces the emotional connection between Louis Vuitton and its customers, as each symbolic moment becomes a lifelong memory,” in a press release.
